Assessor Resource
CUVGRD607A
Develop graphic designs for branding and identify
Assessment tool
Version 1.0
Issue Date: May 2024
Graphic designers work in many different industry contexts. They may be employed in graphic design studios, commercial printing companies, advertising agencies, book and magazine publishers, television stations or in the marketing division of any business. Graphic designers also frequently offer their services on a freelance basis.
Designers often work with organisations to develop corporate or brand identity. These designs impart key messages about organisations or brands and their underpinning philosophies.
Although designers at this level work with a high degree of autonomy, they are still likely to be members of a collaborative creative team.
This unit describes the performance outcomes, skills and knowledge required to create graphic designs for branding and identity by combining creative and technical design expertise with a sound understanding of the particular factors that apply.
You may want to include more information here about the target group and the purpose of the assessments (eg formative, summative, recognition)